The experience
A modern souk experience blending retail, culture and community.
Souk Al Dar reimagined the traditional marketplace as a contemporary community destination, with design that honours heritage while feeling entirely of today.
We handled the environment end to end — layout, identity application, lighting and content — creating a place people return to rather than simply pass through.
This regional project was delivered through Orora and is presented as part of the experience behind Lumière by Orora.
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