The experience
Orchestrating complete technical production, sand projection mapping, and media content for the exclusive Genesis X Skorpio reveal deep in the desert.
Set four hours outside Dubai deep within the desert landscape, we executed the full technical production and creative content for the exclusive VIP launch of the Genesis X Skorpio concept car. Transforming a remote dune setting into a luxury spectacle, the reveal brought together executive leadership, high-profile guests, and automotive media for an unforgettable evening.
This regional project was delivered through Orora and is presented as part of the experience behind Lumière by Orora.
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